Vincle sponsors the 22nd AECOC Conference on Commercial and Marketing Strategy

Vincle sponsors the 22nd Edition of AECOC’s Conference on Commercial and Marketing Strategy, the reference event of the Great Consumption sector that will take place next May 31st and June 1st in the Palacio de Congresos Municipal in Madrid. The event is a meeting point for the main manufacturers and distributors of this sector in Spain, with more than 450 directives gathered to talk about the latest trends of the industry. In this edition, AECOC wants to focus on innovation as the core element of growth in great consumption.

Vincle will attend and will present a corporative corner in the networking area, where we’ll present the latest novelties and we’ll perform live demonstrations of the latest developments, focused on improving the efficiency and efficacy of commercial networks through innovation. The attendants will be able to see, first hand, how Vincle’s solution uses Image Recognition technology to capture the shelves’ KPIs in minutes. We will also show how Augmented Reality improves the negotiation process when offering a stand and second locations, showing how these materials will look in situ.

Omnicanality, another of the core ideas of the Conference, is the leitmotiv of Vincle’s solution, which allows an integrated management of every commercial process from a single platform. From orders management to the digital catalogue and the promotion application; it covers Auto-sales, Presales and Delivery, the Point of Sales Management and Telesales are covered in a single solution, available on multiple devices.

Among other novelties, Vincle counts on the Distributor Portal and the eOrder Portal integrated in the solution, which provides our clients a new sales channel from which distributors and points of sales will be able to manage their orders by themselves 24/7.